At 720p your not going to notice that much of a difference at all but naturally the higher one will theoretically look better. Honestly, the only way your going to get it to look better is by upping the resolution but that also means upping the bitrate as well. 720p takes less bitrate to look good than it does 1080p. If it were me and I had limitations I would definitely go 720p 2000 Bitrate at 60fps. That's just me tho.
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